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Damas showcases diamond watches
Posted: Saturday, June 14, 2008

Dubai

Damas, the undisputed retailer of stylish watches and jewellery in the Middle East, showcases trendy diamond watches reflecting perfection, exclusivity and technical superiority.

Adorned with flawless diamonds they create a sparkling aura of eternity, yet remain true to their brand ethos at the Damas Les Exclusives Boutiques.

These diamond watches are a major draw for fashionistas in the region. Falling under the category of jewellery watches they are distinguished by superlative modernity, design, beauty, exclusivity and mechanical performance which give these exceptional pieces their distinctive boldness.

Some of the diamond watch brands exhibited at Damas includes Jaquet Droz, Montega, Quinting, Parmigiani, Varotti and Sarcar.

They are not only considered prestigious but pronounce the personal success of a person. These timepieces command respect and admiration for their perfect craftsmanship. These high-end diamond watches offer state-of-the-art functionality and reflect the cutting edge craftsmanship of enthusiastic master horologists who love new challenges.

They carry out strict quality controls at every stage of production and thus are known to offer something really different and being recognised as worthy exponents of the noblest Swiss watchmaking traditions.

“Creating diamond watches is an unparalleled skill, handed down from generation to generation. Most of these watches are produced in the workshops of Geneva and consist of brilliant-cut diamonds from 0.5 to 1 carat. The setting of these noblest of all stones is designed to let the light shine unobstructed through each of its facets. Thus this magnificent gem sparkles at each turn of the wrist,” said managing director of Damas Mohammed Tawheed Abdullah.
 
A diamond watch lasts forever, a true luxury in which the owner never has to consider purchasing another watch ever again, but of course, if they have the exorbitant amount of money it takes to purchase one watch then they will most likely buy another one eventually.

Subtle in their style, superior in precision, these luxurious watches are an enviable acquisition. Watchmakers nowadays integrate aspects of jewellery into watches making them outstanding decorative accessories while retaining their sturdiness through technological advancement combining aesthetically pleasing and pioneering designs.

What makes these brands truly unusual is that the manufacturers of these timepieces have preserved their expertise. On the strength of their unprecedented technical superiority and attention to detail, these timepieces have become one of the most sought after items in the luxury market segment. They transcend the realms of traditional watchmaking and are extremely lavish in their style statement.
Though adorned with diamonds their beauty lies in the impeccable technique and subtly daring designs. They continue to inspire the fashion savvy in the region and across the globe with their contemporary styles and irresistible looks making them one of the most prestigious ambassadors in the watchmaking arena.

These unique timepieces are available at Damas Les Exclusive Boutiques in Saks Fifth Avenue, Burjuman; Emirates Towers; Burj Al Arab; and Mall of the Emirates clad in gold, silver and exquisite diamonds which gives them superior brilliance and sparkle. – TradeArabia News Service

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SCCI holds talks with businesswomen council ...
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UAE says house, food supply will ease prices ...
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