Alison Bell
Media Industry

What is the most common question that female entrepreneurs ask you?
How can i get my company or project some publicity and what do i do with it, when i get it?

What is the greatest challenge you face as a woman in business?
Getting the male-dominated business world to take my business seriously! From accountants through to solicitors, each has difficulty dealing with the fact that my business is based on a scientific formula, yet still considers human nature. Things like body language, first impressions & feelings, or emotions can often be an alien concept to men, especially when applied to a business!

What is the best business advice you have received and who from?
My father. He always said go with your gut feeling and if that means disagreeing with what the rest believe, be true to yourself and do it anyway!
In addition, a very good friend once said to me – think big, if you don’t, you never will be!

What do you enjoy most about your job?
The people. I enjoy dealing with people on a personal level. If you can do that, you can deal with them on a business level. It’s much easier to do business with someone you like - who likes you.

Alison is Founder and Managing Director of Globell Media, she has over 20 years experience in the media industry. She specialises in removing the mystery from the often-daunting media & public speaking world, in order to allow people to perform at their optimum level when faced with it.